There are too many sales tools today. One platform finds contacts, another sends email, and separate ones warm up inboxes, check addresses and keep track of customers. Each one needs an account, some training and a monthly fee, and someone still has to make them work together. Large companies can hire people to do that. Most small and medium-sized businesses can’t.
We started Black Mango to make finding customers simpler for those businesses. Our goal is that every small business can press one button a day, and the work of finding companies, writing to them and following up is taken care of, so their sales keep growing.
Our founder comes from sales. He worked in B2B sales, including at Vancouver Fashion Week, and later founded FlashRoutes, a logistics start-up in Vancouver, where he built its sales from nothing. He knows that selling is hard in every industry, and hard in a different way each time. A food supplier and a garment factory look for different customers, deal with different decision-makers and have different busy seasons.
That is why we don’t sell one piece of software that is the same for everyone. Every client’s lead system is built for them. We start by listening: what you sell, who buys from you, which markets you would like to reach and which companies to leave alone. Then we build a sales system around your answers, with targeting rules, emails and a sending domain made for your business.
Once it is running, we operate it for you every day and review the numbers with you every week. If you have a question, you can go straight to the person who looks after your account. For now, that is usually our founder.
If finding customers is taking more of your time than it should, we would be glad to talk. We will start by listening.